The market for the smartfonëve the palosshëm is going through a period of slowdown, with growth expected by a mere 5% in 2024, and a decrease of 4% in 2025. However, the new horizon it may change dramatically by the arrival of a new player: the Apple. In accordance with the provisions of the analyst to screen, Ross Young, the giant of Cupertino is preparing to enter the sector in the second half of 2026, and the debut of his might to raise the interest of the customer and provide the impetus for a new market at the stage of stagnation.
For some time it comes to a model for the iPhone palosshëm: rumor has it that there are at present, it needs to be a screen between 7.9 and 8.3 inches, by adopting a design “in the shell” to be similar to the Galaxy S Flip6 Samsung. The configuration will allow the phone to a collapsible vertical, while offering the convenience of one device more compact when closed, and the functionality of a smartphone is the standard when it is switched on. The dominance of Apple in the segment of the smartfonëve and high quality can be increased significantly for all of the market's palosshëm, and with the Young, which provides for an increase of more than 30% in the year 2026, followed by a solid growth of 20 per cent in the two years following.
The market for the palosshëm is at stake, but Apple can't return it
The slow-down of the market can be attributed to several factors. The leader of the industry, Samsung is going through the adoption of more sluggish than it was supposed to be the Galaxy Z Flip6, with deliveries of the screen on this model, which is expected to drop to 10% in comparison with those of the ancestors of it in 2023. The demand remains concentrated primarily in South Korea and Europe, and with the difficulty in getting penetrated on the market in the u.s., and the chinese. While the Galaxy Z Fold6 is expected to be better than its predecessor, offering a total of the panels of the folding of the Samsung galaxy is expected to fall by more than 20%, reaching its lowest level since the year 2021.
Huawei, another major player in this sector are faced with the difficulty of the material. The introduction of the later models will Mate X6, and the Pocket 3 of the delayed deliveries of the panels and to the provision to Mate XT does not meet the expectations. In spite of these challenges, Huawei has yet to see more than 90% of the increase in the supply of the panels of the folding in the year of 2024, growing its share of the market from 18 percent to 33 percent. However, the limitations of the imports of computer instructions, in China, is the place the company at a disadvantage competing in a segment of the smartfonëve to a higher level. Another important factor that contributes to the stanjacionin of the market is the lack of use of the third parties will also be able to challenge the supremacy of the two giants mentioned above, to which the guard is a part of a combination of up to 70% of the procurement of the panels in 2023 and 2024, a rate that would grow up to 2025.
Motorola and the honor band lags behind the action, njëshifrore, while other producers are abandoning their own projects in this category for the sake of the marzheve to limited sales of the modest affairs and other agencies. 2025 may look for Samsung to regain the rest of her, having grown up in the presence of its above 50%, with an increase of over 20%, while the volume will be below the level of the 2022 and 2023, the Company water are expected to be present in a model, the second in the “Clamshell” in 2025, with price, more competitive , and the model for the majority of the palosshëm inspired by the edition of the special, the last of the Z Fold6. On the contrary, the Huawei can reduce the number of models in 2025, by eliminating a pattern for the shell, and losing market share.
The entry of Apple in the year 2026, may be katalizatori i needed to re-ignite the interest of the consumers and to encourage the application of a new one. Any improvement in the factor of the form, and functionality, the case of the use, or stability and may help in the revitalization of the industry, while at least one other brand is expected to approve the design of the three-fold in the year 2026, thereby further expand the options available to the consumer. Technology in the home screen of the palosshëm is expected to enter the markets of the other, with the strength of a big deal: Young predicts that the equipment is in the front of the rrotullueshme/presentations will be making their debut in the year 2025, creating a diversifikim that can help to maintain the interest and to the technology of folding, even in a time of slow-down. in the market for smartfonëve.
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